XBOX Backs Down on their Xbox live memerships.
Per the Xbox Live Gold Team:
[UPDATED on 1/22/2021 at 8:52 PM PT]
We messed up today and you were right to let us know. Connecting and playing with friends is a vital part of gaming and we failed to meet the expectations of players who count on it every day. As a result, we have decided not to change Xbox Live Gold pricing.
We’re turning this moment into an opportunity to bring Xbox Live more in line with how we see the player at the center of their experience. For free-to-play games, you will no longer need an Xbox Live Gold membership to play those games on Xbox. We are working hard to deliver this change as soon as possible in the coming months.
If you are an Xbox Live Gold member already, you stay at your current price for renewal. New and existing members can continue to enjoy Xbox Live Gold for the same prices they pay today. In the US, $9.99 for 1-month, $24.99 for 3-months, $39.99 for 6-months and $59.99 for retail 12-months.
Since we launched Xbox Live (18 years ago!), we’ve been working to make it the most advanced multiplayer network available, for the greatest community of gamers — and there are a lot of you. Millions of people come together on Xbox to play with friends and discover great games. We invest in our community by strengthening the digital safety of our players, enabling new ways to share, communicate and play with your friends, and delivering industry leading reliability across our network.
Periodically, we assess the value and pricing of our services to reflect changes in regional marketplaces and to continue to invest in the Xbox community; we’ll be making price adjustments for Xbox Live Gold in select markets. In many markets, the price of Xbox Live Gold has not changed for years and in some markets, it hasn’t changed for over 10 years.
So, what does this mean for you?
-If you’re an existing online 12-month or 6-month Xbox Live Gold member, there’s no price change. If you choose to renew your membership, it will renew at your current price.
-If you’d like to upgrade your Gold membership to Xbox Game Pass Ultimate your remaining Gold time will also convert directly to Ultimate (up to 36 months). For example, if you have 11 months of Xbox Live Gold now, and you upgrade to Xbox Game Pass Ultimate, those 11 months convert to 11 months of Ultimate at no additional cost.
-Members have already been notified in some regions. If you’re in a region where prices are being adjusted, you will receive an email and a message center notification over the next month letting you know what the new pricing is for your membership. You can always visit your account to manage your membership, and prices won’t adjust until at least 45 days after you receive the messages.
For more information visit: https://news.xbox.com/en-us/2021/01/22/update-on-xbox-live-gold-pricing/