Free Diagnostic
Find out exactly where your marketing is leaking money.
A senior strategist will run our diagnostic on your paid, organic, and lifecycle channels — then walk you through the findings and the 90-day priority stack we'd execute. No obligation. No sales theater.
Channel diagnostic
Where your paid, organic, and lifecycle channels are leaking spend or pipeline.
Conversion teardown
Heuristic + benchmark review of your highest-traffic landing surfaces.
Measurement health check
GA4, server-side tagging, and attribution gaps that are distorting your reporting.
Competitive whitespace
Three SERP and ad-auction openings competitors haven't claimed.
90-day priority stack
The exact moves we'd make in the first quarter, ranked by impact and effort.
30-min walkthrough
Live call to walk the findings — whether you hire us or not.
Your information is never shared. We'll only use it to deliver your audit.
Prefer to talk first? Book a strategy call →
01 / Methodology
What actually happens after you submit.
A free audit is only useful if the methodology behind it is real. Here is the exact four-step process a senior strategist runs on your account between the moment you submit the form and the moment we hand back the report.
Pull the receipts
We start with read-only access to GA4, Google Ads, Meta, Search Console, and any CRM you can share. No installs, no tracking changes — just the data already sitting in your stack.
Related: Analytics & Reporting ↗ · Google Ads ↗
Stack-rank the leaks
We benchmark every channel against your own historicals and category norms, then sort findings by revenue impact and effort to fix — not by what's easy to sell.
Related: All services ↗
Map the upside
Where there's whitespace — un-claimed SERP intent, neglected match types, weak landing surfaces, broken attribution — we quantify the realistic 90-day lift, not a hopeful annual number.
Related: SEO ↗ · Lead Generation ↗
Hand you the roadmap
You leave the walkthrough with a written 90-day priority stack you can execute internally, hand to your current agency, or hand to us. The report is yours either way.
Related: Our process ↗
02 / Patterns we find
The leaks that show up in nearly every account.
These four patterns surface in roughly nine out of ten diagnostics we run — across SaaS, e-commerce, and lead-gen alike.
Performance Max swallowing branded search.
Most accounts we audit have a PMax campaign quietly cannibalizing branded traffic that would have converted at one-tenth the CPA from organic or branded Search. We isolate the spend and show the true incremental ROAS.
How we fix it: Google Ads managementIndexed pages competing against each other.
Keyword cannibalization, duplicate templates, and abandoned blog clusters routinely suppress the pages that should rank. We map every URL competing for the same intent and show which to consolidate, redirect, or rewrite.
How we fix it: SEO programConversions firing twice — or not at all.
GA4 misconfigurations, duplicate GTM tags, and missing server-side events mean nearly every account we audit is reporting numbers leadership can't trust. We list every event, its source of truth, and the variance.
How we fix it: Analytics & reportingLanding pages built for the brand, not the buyer.
Hero copy that talks about the company, forms with seven fields, and CTAs buried below the fold are still the rule. We score each priority landing surface against conversion heuristics and show the highest-ROI rewrites.
How we fix it: Web design & CROEach finding in your audit links to the matching workstream — explore the full services hub → for how the channels combine.
Who it's for
A great fit if you...
- Are spending at least $5K/month on Google Ads → or other paid media, or have a meaningful organic footprint to grow with SEO →
- Already have GA4, GTM, or a CRM in place — even if you suspect it isn't configured well (see analytics & reporting →)
- Need a second opinion on an existing agency relationship before renewing or switching
- Are planning a website rebuild →, replatform, or measurement overhaul in the next 12 months
- Want a full-funnel diagnostic → you can share with leadership — not a sales deck
Who it's not for
Probably not a fit if you...
- Are pre-launch with no historical performance data to analyze
- Need a generic SEO crawl report or backlink scan — there are free tools for that
- Are looking for affirmation that your current agency is doing great work, regardless of the data
- Want pricing or proposals delivered without the underlying diagnostic conversation
- Aren't prepared to grant read-only access to your analytics and ad platforms
Audit — Frequently Asked Questions
The questions we get on every first call. Direct answers, no hedging.